Mock question plan.

• Introduction 

- state which document would be more relevant than an alternative document ( VD vs Moodboard )

• VD effectiveness

- visually shows you what ideas look like when put together, for example she would show what the 'wardrobe' 'shoerack' and 'accessories' sections will look like - Moodboard can't do this due to its 

- includes annotations, connotations and denotations to help - This would allow alexia to justify 
why she thinks her design choices would appeal tot he 18-35 year old target audience. - Moodboards do not include them therefore you may forget why you've chosen those design ideas or Garmz may not understand the concept of your ideas.

• VD ineffectiveness

- A visualisation diagram can be very time consuming to create due to the fact that it's neatly and thoughtfully presented, potentially affect the launch date as Garmz want the website ready for may, which isn't a lot of time, whereas although a moodboard doesn't show the visual outcome of the product, to quick to make due to it's non-linear presentation.